ICS Branding Toolkit
Our ICS style guidelines
Our logo, language, typography, imagery and colours all play an important part in effective communication that builds trust and helps people understand what we do.
This guide has been put together to explain how these different elements are combined to bring clarity to our communications
Formats of Branding
An EPS logo is a vector version of the logo, meaning it can be scaled to any size required without any loss of quality. You will need to have access to image editing software such as Adobe Photoshop or Illustrator to open this file format. If you require any professionally printed or designed work such as posters, leaflets or business cards, you’ll need to supply the EPS version of the logo to the printer or designer.
The PNG version of the logo has a transparent background, allowing you to place it onto a coloured background. However, please don’t place the logo on patterned or distracting backgrounds.